To dock onto a long-running website project under the existing technical limitations and to help to create a more attractive data storytelling platform together with the data scientists.

A user interface concept with a holistic visual grammar, which takes into account all criteria of statistical accuracy, expands the branding of United Nations in the field of diagrams and offers users a joyful experience.

From a small side project with a limited budget, the project gained positive attention within the larger United Nation and the Swiss Federal Statistical Office.

User interface design system for a sustainable development goals data platform for UNCE

User interface design system for a sustainable development goals data platform

Design system SDG data plattform

User interface design system for a sustainable development goals data platform – for UNECE

Out of Balance – Interactive data story about wage inequality

Turning a working document into an attractive yet serious book, which makes the participatory process of planning and designing child-friendly living spaces accessible to various interest groups.

A handbook of 200 pages, which is based on an overall big picture and from which all chapters can be derived by a red thread. The orientation is guaranteed by an illustration and colour code and can also be found in the web version, which is constantly being expanded.

Already during the first co-creative process, the visualization of the topics contained in the book revealed potential for improvement, which had not been noticed in pure text form up to that point. The visualization as a tool for sharpening the content enabled a shared understanding of the topic for the team.

Big picture guided playful book structure on child-friendly living spaces for Unicef

Big picture guided playful book structure on child-friendly living spaces

Big picture book structure

Big picture guided playful book structure on child-friendly living spaces – for Unicef

Attract and enable very different target groups like researchers, political authorities or the general public, to explore statistical data about research and research funding in Switzerland.

A flexible CMS system connected via the API (Solr) that takes over changes in the data set in real time and keeps all stories up to date. The stories are represented by a customized waffle diagram. It can display even large differences in numbers correctly and is easy to understand. The user experience is enhanced with an exclusionary menu, an updated branding and an intelligent diagram description.

The further development of a very technical and tool-like perception of data towards a narrative presentation method that automatically updates itself led to a change of perspective in scientific communication for all participants.

Storytelling focused open research data platform for SNSF

Storytelling focused open research data platform

Open research data platform

Storytelling focused open research data platform – for SNSF

Empower Lonza employees to communicate abstract scientific life science topics with easy-to-understand visual rule-based system, without violating the branding guidelines.

A geometric system based on the Lonza logo, which has rules for every angle, corner, line and point. The icon principle is based on the definition of representational grammars for terms with abstract, concrete and microscopic content.

The expansion of the Branding System is the last step in the corporate transformation towards a fact-based and scientific communication, which we have accompanied and expanded over the years. The self-identification of all employees with the system created and the simple branding guidelines contribute significantly to a new transparency and internal willingness to communicate.

Robust modular icon based infographic system for global brand communication for Lonza

Robust modular icon based infographic system for global brand communication

Icon based infographic system

Robust modular icon based infographic system for global brand communication – for Lonza

World happiness and economic freedom poster – Lab project

Empower children in Switzerland, aged between 9 and 15, to digitally answer over 100 questions on child well-being in a survey developed by scientists.

A web-based survey with playful question types, illustrations, emoticons and a lot of background logic to shorten the number of questions and allow an easy handling of the complex topic. With an interface that allows all the scientific requirements of an evaluation of the results with SPSS.

Over 1500 children at selected Swiss schools have so far answered the questionnaire. When asked how much they liked the questionnaire, 75% of the children interviewed rewarded us with four or five stars from a possible five.

Playful digital questionnaire for children on children's rights for Unicef

Playful digital questionnaire for children on children's rights

Playful digital questionnaire for children

Playful digital questionnaire for children on children's rights – for Unicef

Helping Swiss Post to make the annually published study on key figures for the Swiss online market visually accessible on various channels through a microsite that is easy to understand and maintain.

A cross-platform application that uses a single diagram type to tell all key figures with a common thread and enriches the user experience as a real scrollitelling. The content structure is constructed from a bird's eye view and delves more and more into the small details.

This microsite shows that scrollitelling is not only a nice and refreshing element, but that it can also provide orientation when visitors are guided through the page in a strict way. A morphing diagram can keep the red thread alive and bring the content relationships closer, piece by piece, without overloading the graphics.

Visit the microsite «The Swiss Online Market at a Glance»

Scrollitelling data visualization of the study results on Swiss online market for Swiss Post

Scrollitelling data visualization of the study results on Swiss online market

Data visualization of Swiss online market

Scrollitelling data visualization of the study results on Swiss online market – for Swiss Post

Enable Roche employees to communicate complex topics in a visually attractive and contemporary way, without violating the branding guidelines.

A robust rule-based system of icons that are easy to understand in visual grammar and aesthetically pleasing. The modular, layered construction of the icons allows complex terms to be depicted and even combined into infographics in a playfully simple way.

A growing need of Roche employees to visually communicate scientifically complex topics could be satisfied by the robust visual system and now contains a library of over 350 icons, which the employees live and maintain in a playful way.

Robust modular icon system for global brand communication for Roche

Robust modular icon system for global brand communication

Icon system for branded communication

Robust modular icon system for global brand communication – for Roche

Cost of living across Europe poster – Lab project

Help to support the decision-making process and enrich the patient communication of public health workers in Nigeria, Ivory Coast and Mozambique through better designed paper-based information systems.

A comprehensive concept for the paper-based medical recording and reporting of health data with forms, which significantly simplifies the current information structures, connects them across disciplines and contains a sophisticated alert system for possible complications.

The holistic analysis of the information architectures of almost all child-related form books, which went beyond the characteristics of the individual countries, led to the discovery of an approach for the universal medical record, which also raised interest at the WHO and thus opened up many questions and interests.

Redesigning healthcare forms for three African countries for the Swiss Tropical and Public Health Institute

Redesigning healthcare forms for three African countries

Redesigning healthcare forms

Redesigning healthcare forms for three African countries – for for the Swiss Tropical and Public Health Institute

Animated infographic microsite on digital commerce – for Swiss Post

Support Innofield in the communication of a very specific product proposition and structure the arguments into easily digestible and clear visualization modules.

A storytelling microsite with an isometric landscape that tells the story from a big picture down to the last detail. At each step of the explanation, textual details are displayed on demand and enhanced with subtle animations. The graphics are also vector-based and allow maximum quality at any screen size.

The vector-based modular graphics make it possible to display complex content on different screen sizes without loss of quality and thus open up a huge range for creative design jobs in the field of information design. With the "Overview First, Details von Demand" principle, every target audience can be enabled to understand strategic corporate content in a simplified and clear way.

Scrollitelling cloud service infographic as explanation of the complex product portfolio for Innofield (today flow.swiss)

Scrollitelling cloud service infographic as explanation of the complex product portfolio

Scrollitelling cloud service infographic

Scrollitelling cloud service infographic as explanation of the complex product portfolio – for Innofield (today flow.swiss)

The topography of start-up support in Basel – for InnoSuisse, EUresearch International Networks

Digital coach for online retailers – for Swiss Post

Interactive data-driven year review – Lab project

Illustrated science methodologies about free spaces in a playful book – for FHNW School of Social Work

Isometric Infographic about Swiss Egg Market – Swiss Federal Office for Agriculture

Interactive bubble method exhibition poster for fun – Lab project

Go beyond the limits of existing Business Intelligence (BI) tools and find an easily readable representation to make the most important numbers accessible to every education layer.

A countable diagram language combined with the strict and systematic use of color results in an easy to read report. The legends and comments placed directly in the chart loosen up the collection of numbers more into a story. A central element are the numbers organized in tiles on the entry pages of every chapter.

The unattractive tool character of BI tools is replaced by a simple diagram principle and a tile-like overview of the most important Key Performance Indicators (KPI). The dashboard pages, which function as PPT slides, but also as printouts, live primarily from the simplicity of having already been curated in terms of content.

Dashboard with a new diagram type as public online agricultural report for Federal Office for Agriculture

Dashboard with a new diagram type as public online agricultural report

Dashboard agricultural report

Dashboard with a new diagram type as public online agricultural report – for Federal Office for Agriculture

Visualization of book content on group dynamics through an illustration system – for FHNW School of Social Work

Big canvas depiction of pharmaceutical services – for Lonza

Participation app for socially sustainable city development – for FHNW School of Social Work

Emoticon based brand system – for Bildungslandschaften Basel

Interactive bubble method on the topic of sufficiency – for Präsidialdepartment Basel-Stadt

Overview poster on the application fields of open data – for the canton of Basel-Stadt

Creating a dynamic identity for a startup incubator – for Startup Academy

all projects

See our selection of data visualizations, infographics, icon systems, diagrams, dashboards, data web apps, overview posters and reports.

Project overview